The Life of a CPG

The Life of a CPG

Learn about what it's like to be a CPG

  • The Life of a CPG

    10 Articles

  • Defining Consumer Packaged Goods (CPG)

    2020-07-02

    Consumer packaged goods describe merchandise that has to be reloaded frequently, as opposed to items that can be replenished after longer durations.

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  • What is Walmart Open Call?

    2020-10-13

    What is Walmart Open Call? We dive into Walmart's initiative to put money back into American industry by attracting US-made suppliers.

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  • The Benefits of Private Label Brands

    2020-06-10

    Private label brands constitute the merchandise that retailers sell with their own packaging but are manufactured by a 3rd party.

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  • 6 Qualities of a Competitive CPG Supply Chain

    2020-12-22

    What makes a CPG's supply chain competitive? Check out this list of 6 qualities of a competitive supply chain.

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  • Instock Metrics That Every CPG Needs To Track

    2020-07-02

    Instock metrics can be calculated in a lot of ways, and it is universally one of the most important numbers to track for suppliers.

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  • Data Analytics for Your CPG Company

    2020-07-08

    A data-directed business makes the best use of its CPG data analytics to set up a sequence of continuous progress in the domain.

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  • Syndicated Data For CPGs

    2020-07-01

    Syndicated data for CPGs is compiled by gathering point-of-sales (POS) data, panel data, and product data.

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  • Procurement and Marketing in CPG Companies

    2021-01-20

    How can Procurement and Marketing grow CPG companies? Learn strategies for how these teams can create synergy.

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  • CPG Industry Trends and Changes in 2020

    2020-12-18

    We take a dive into the ever-changing CPG industry by taking a look at some new trends for consumer packaged goods companies.

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  • What We Learned from Walmart Open Call Applicants

    2020-10-13

    We interviewed seven U.S. entrepreneurs who attended Walmart Open Call and asked for their insights into the event and any advice they have.

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