Amazon Co-Op 101
Discover how Amazon's Co-Op Program (Contra CoGS) can elevate your business. Join Shawn and Allie as they dive into top-tier strategies and practices to dominate the program.
Overview
2024-01-11
11:00 AM - 12:00 PM CST
Free
SupplyPike
Learn How
Amazon Co-Op, also known as Contra CoGS, is a program designed to aid vendors and suppliers in promoting products, increasing brand visibility, and covering costs like inbound freight and damaged returns. It encompasses three main activities: Marketing & Promotion, Freight Allowance, and Damage Allowance.
Join Shawn and Allie as they explore the program and identify top-tier strategies and practices that will help elevate your business.
Hosts
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Shawn Oleson
Retail Insights Manager
Shawn is the Retail Insights Manager for Amazon at SupplyPike. His experience supporting 1P brands at Amazon helps our teams build a quality product for our customers.
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Allie Welsh-Truong
Lead SupplierWiki Researcher
Allie Welsh-Truong is an NWA native with a background in the CPG industry. As Lead Content Coordinator, she develops and executes SupplierWiki's content strategy.
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SupplyPike helps you fight deductions, increase in-stocks, and meet OTIF goals in the built-for-you platform, powered by machine learning.